I got your question about what inside a seo package. So, My name is devesh and I’ve been doing SEO for 4.5 years now, and honestly, the number of small business owners who come to me after being burned by a previous agency and now they are confused and frustrated. it is more than I can count on both hands. Plumbers, painters, roofers, HVAC contractors, electricians all running honest businesses, all getting big beautiful reports and zero results.
So let me do this properly. I am going to tell you, in plain and simple language, exactly what a real monthly SEO package for a small business should include, what each piece actually does for your business, and what my own $800/month package delivers so you never have to guess again.
You'll Get Here
1. Keyword Research and Tracking (50 Keywords Every Month)
The first thing a monthly SEO package worth anything should do is figure out what your customers are actually typing into Google when they need someone like you.
This is called keyword research. And it is not a one-time task. It is something that needs to be revisited and refined every single month, because search trends shift, your competitors shift, and new opportunities show up all the time.
When I started working with a small roofing business in Texas, the first thing I noticed was that their previous SEO person had optimised their whole website for one broad keyword which was this “roofing company.” That keyword had so much competition it was basically impossible for a small local business to rank for it. Meanwhile, phrases like “roof leak repair in [their city]” had real local search volume and almost zero competition.
We shifted focus to 50 tightly targeted to some realistic keywords like service keywords, location keywords, and question-based keywords their customers were already searching. Within four months, their inbound calls from Google increased noticeably.
In my experience, it’s not about chasing the biggest keywords. It’s about finding the right ones the ones where you can actually win.
What you should do: Ask your SEO provider to show you the exact 50 keywords they are targeting for you this month, and how many of them have moved up in ranking since last month.
2. Content Writing and Publishing (8 Articles Per Month)
Here is something Google cares deeply about: fresh, useful, relevant content on your website.
And if i am saying this then i mean to say is Real articles that answer the questions your potential customers are already asking and that prove to Google that your website is an active, trustworthy resource.
Eight articles per month is a solid number for a small business. That is two per week, which keeps your website consistently updated and gives Google a reason to keep coming back to crawl and index your site.
I write every article around a specific keyword from that month’s target list. Each article is also structured to answer a real question because Google’s own Search Quality Rater Guidelines make it very clear that helpful, people-first content is what gets rewarded.
When I set this up for a local painting contractor, we targeted questions like “how long does exterior paint last in [city]” and “what is the best time of year to paint a house in [state].” These articles brought in people who were already in research mode, which means they were close to making a buying decision. Close to calling. And a good number of them did call.
3. On-Page SEO (Every Page, Every Month)
On-page SEO is everything that happens on your actual website pages. The titles, the headings, the descriptions that show up in Google search results, the way images are labelled, the internal links between your pages all of these are comes under on-page seo.
Think of it like this. Your website is a shop. On-page SEO is making sure the sign outside is clear, the shelves are organised, and every product label is written in a way that makes sense to the customer who just walked in. Now think this, If your shop will be messy and confusing, people leave. Google does the same thing.
A proper on-page SEO audit every month means checking that your title tags include the right keywords, your headings are structured properly (H1, H2, H3 in the right order), your meta descriptions are compelling enough to make someone click, and your internal linking is pushing authority to the pages that matter most.
Moz’s research on on-page ranking factors consistently shows that title tags and page content relevance remain among the most important ranking signals Google uses. So this is not optional work but it is foundational.
I personally review and update on-page elements every single month for my clients. Because what was optimised six months ago may need refreshing as Google’s algorithm shifts.
4. Off-Page SEO (Building Your Reputation Outside Your Website)
The biggest part of off-page SEO is backlinks. A backlink is simply when another website links to yours. And every time a real, respected website does this, Google sees it as a vote of confidence in your business.
Here is the important thing though quality matters far more than quantity. One solid link from a real local news website or a respected industry directory is worth more than fifty random links from shady websites. I have actually seen businesses get penalised by Google because someone built them hundreds of low-quality backlinks. It is a real risk, and it is one of the reasons choosing the right SEO partner matters so much.
As part of my monthly SEO package, the off-page work includes consistent outreach to real local directories, relevant industry websites, and legitimate link sources, nothing spammy, nothing risky.
Does that sound like what your current SEO provider is doing? If you are not sure, that is worth finding out.
5. Technical SEO
You can have beautiful content, perfectly placed keywords, and hundreds of backlinks and still your website rank poorly on Google if your website has technical problems.
Technical SEO is about making sure Google can actually access, read, and understand your website without running into problems.
This includes things like:
- How fast your website loads on mobile (Google penalises slow sites and according to Google’s own research, 53% of mobile users abandon a website that takes more than 3 seconds to load)
- Whether your website is properly indexed (if Google can’t find your pages, nothing else matters)
- Whether there are broken links, duplicate content, or crawl errors sending the wrong signals
- Whether your website is secure (HTTPS) and mobile-friendly
When I do a technical audit for a new client, I almost always find multiple issues which they had no idea about. A small landscaping company I worked with had 47 broken internal links and the page speed score of 28 out of 100. Google was essentially ignoring half their site. We fixed both, and their organic traffic increased within weeks before we had even published a single new article.
Technical SEO is not glamorous. But it is the foundation that everything else depends on.
My Take: Here Is What $800/Month Actually Gets You
So let me bring this all together for you in plain language.
At askdeepaktiwari.com and Planting Brand, monthly SEO package for small businesses is priced at $800 per month. And here is exactly what that covers.
- 50 Keywords: tracked, monitored, and actively optimised every single month
- 8 Articles: written around real search terms, published consistently to keep your site fresh
- On-Page SEO: every important page reviewed and updated monthly
- Off-Page SEO: real, quality backlink building from legitimate sources
- Technical SEO: ongoing monitoring and fixing of anything that could be quietly hurting your rankings
This is not a templated package I copy-paste for every client. Every month, the work is specific to your business, your location, and the competition you are actually up against. You can also check out my piece on what monthly SEO actually means for small businesses if you want to understand the bigger picture before deciding anything.
Key Takeaways
- A real monthly SEO package should cover all five pillars: keyword research, content, on-page, off-page, and technical SEO and for every single month, not just one time.
- 50 targeted keywords gives you a mix of quick wins and long-term ranking opportunities specific to your local market
- 8 articles per month keeps Google returning to your site and builds topical authority over time
- On-page and technical SEO are the foundations without them, everything else is weaker than it should be
- Off-page SEO (backlinks) builds the trust Google needs to rank you above your competitors
- For $800/month, you get all of this working together consistently, month after month
So tell me honestly when was the last time your SEO provider sat down and explained exactly what they did for you this month? If that answer is making you a little uncomfortable, I think you already know what the next step is.
→ Book a free 30-minute call with me on Calendly and let’s talk about what your website actually needs.
Or if you prefer, you can connect with me on LinkedIn or just drop me a message on WhatsApp and we will figure out together whether this is the right fit for your business.
